Fashion & Editorial Photographer NYC

Black and white fashion editorial of a model in white sunglasses, a satin collared dress and a quilted white handbag, by NYC fashion photographer Lena Di

Lena Di is a New York fashion and editorial photographer working from her studio at 25 Broad Street in the Financial District and on location across the city. She shoots lookbooks, campaigns, magazine stories, model tests and NYFW backstage, with the same strong light and composition behind her Humanology and Urbanology series.

Every shoot starts with a moodboard and a clear concept. Lena directs the session herself, so the images feel styled and intentional, not posed.

Ready to book? Email lena@lenadi.com with your date, the brand or story, and how many looks.

What I shoot

Lookbooks and campaigns

Clean, consistent imagery for designers and brands, in-studio or on New York streets, rooftops and interiors.

Editorial and magazine stories

Concept-driven stories for print and online features, from a single look to a full multi-look series.

Model tests and portfolio shoots

Strong, agency-ready images for new and working models. See portrait session pricing.

NYFW backstage

Hair, makeup, looks and the energy before the show, with selects delivered within 24 hours. See NYFW backstage photography.

Model in a backless pink dress against a white studio wall, fashion model test by Lena Di in New YorkModel in a red jacket and white skirt walking on a Manhattan rooftop, fashion editorial by Lena DiSmiling model in a red swimsuit under an outdoor shower, swimwear campaign by Lena Di

Editorial packages

  • Editorial Story, $750: 2 hours, 1–2 looks, 10 edited images
  • Editorial Half Day, $1,200: 4 hours, up to 4 looks, 20 edited images
  • Editorial Full Day, $2,200: 8 hours, up to 8 looks, 40 edited images

Every package includes a moodboard and creative direction. Model, wardrobe styling and hair and makeup are billed separately. Full details are on the editorial pricing page.

Questions

Where do you shoot?

In the studio at 25 Broad St in Manhattan or on location anywhere in New York City. Travel within NYC is $125.

Can you help with models, styling and hair and makeup?

Yes. Hair and makeup is available for $300, and model sourcing is available separately.

How fast do I get the images?

Turnaround depends on the size of the shoot. Rush 48-hour delivery is available for +25%.

Email lena@lenadi.com to check availability.